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10 years of taglines

Article by Central Staff

Colorado Central – March 2004 – Colorado Central Magazine

WHEN WE STARTED Colorado Central, we observed that most other magazines had “taglines” — a few words on the cover, near the magazine name, which explained the publication.

Some of these were merely accurate, like “A newspaper for people who care about the West,” used by High Country News. Others were rather grandiose, like “The world’s leading authority for computer-purchase decision makers.”

We never could agree on something that would fit every edition of the magazine, and so ours changes every month. All too often, it’s a last-minute decision, as in “I need to get this to the printer. What are we the monthly magazine for this month?” This means that some of these are pretty lame. Others worked well; one of Ed’s favorites is “The Monthly Magazine for People who already have plastic and duct tape over their windows,” which we used during a Homeland Security alert a year ago.

Readers and contributors have provided taglines on occasion, and suggestions are always welcome.

Without further ado, here’s the complete list for the first 10 years:

The Monthly Magazine for survivors of cabin fever. (March, 1994)

The Monthly Magazine for People who stay through mud season. (April, 1994)

The Monthly Magazine for People who make tick inspections. (May, 1994)

The Monthly Magazine for People who host visiting in-laws. (June, 1994)

The Monthly Magazine for People who dodge rockslides. (July, 1994)

The Monthly Magazine for People who think 88 degrees is really hot. (August, 1994)

The Monthly Magazine for People who move their bug-zappers indoors. (September, 1994)

The Monthly Magazine for People who have game animals hiding in their yard. (October, 1994)

The Monthly Magazine for People who aren’t sure they put up enough firewood. (November, 1994)

The Monthly Magazine for People who see a Douglas Fir every month of the year. (December, 1994)

The Monthly Magazine you don’t want to burn in your stove — but can if necessary. (January, 1995)

The Monthly Magazine for People who haven’t got away from it all. (February, 1995)

The Monthly Magazine to use only as directed, except under a physician’s supervision. (March, 1995)

The Monthly Magazine for People who despise blow-in cards. (April, 1995)

The Monthly Magazine for People who wouldn’t be surprised by another snowstorm. (May, 1995)

The Monthly Magazine for People who are looking for the high ground. (June, 1995)

The Monthly Magazine for People who hope summer comes on a weekend. (July, 1995)

The Monthly Magazine for People who work where everyone else is on vacation. (August, 1995)

The Monthly Magazine for swatting flies. (September, 1995)

The Monthly Magazine for People who didn’t get enough done last summer. (October, 1995)

The Monthly Magazine for People who don’t know whether to wear shorts or thermal underwear. (November, 1995)

The Monthly Magazine for People who won’t ever get caught up. (December, 1995)

The Monthly Magazine for People with attitude problems. (January, 1996)

The Monthly Magazine for People who’d like to try hibernation. (February, 1996)

The Monthly Magazine for People who know that Princeton, Harvard, Yale, and Columbia are all in the same state. (March, 1996)

The Monthly Magazine for People who would like to get out of the wind. (April, 1996)

The Monthly Magazine for People who are still waiting for April showers. (May, 1996)

The Monthly Magazine for People who can’t water after every meal. (June, 1996)

The Monthly Magazine for People who are left of the Front Range. (July, 1996)

The Monthly Magazine for People who feel nostalgic about hard labor and unsafe workplaces. (August, 1996)

The Monthly Magazine for People who get to relax after everybody else’s vacation. (September, 1996)

The Monthly Magazine for People who are still hunting — for something or another. (October, 1996)

The Monthly Magazine for People who miss the off season. (November, 1996)

The Monthly Magazine for People who don’t leave home without jumper cables. (December, 1996)

The Monthly Magazine for People with exceptionally good taste in publications. (January, 1997)

The Monthly Magazine for People south of the pseudotyrolean border. (February, 1997)

The Monthly Magazine of penturban multicultural demographic diversity. (March, 1997)

The Monthly Magazine for People who got through the winter without money or fresh vegetables. (April, 1997)

The Monthly Magazine for People who believe in Spring even though they know better. (May, 1997)

The Monthly Magazine for People who live without escalators. (June, 1997)

The Monthly Magazine for People who never put away their winter clothes. (July, 1997)

The Monthly Magazine for People who haven’t joined the herd. (August, 1997)

The Monthly Magazine for People who tried to drop out. (September, 1997)

The Monthly Magazine for non-migratory montane featherless bipeds. (October, 1997)

The Monthly Magazine for People who stay through the shoulder seasons. (November, 1997)

The Monthly Magazine for People who have chimneys for Santa Claus. (December, 1997)

The Monthly Magazine for People who can’t rely on solar-powered snow removal, but want to. (January, 1998)

The Monthly Magazine for People who need the February Thaw. (February, 1998)

The Monthly Magazine for People who are tired of reading about Romer and the Roamer’s affection. (March, 1998)

The Monthly Magazine for People who live where April showers are white. (April, 1998)

The Monthly Magazine for People who haven’t been blown away yet. (May, 1998)

The Monthly Magazine for People who think you can fight City Hall. (June, 1998)

The Monthly Magazine in Offical English from Exit, Red, between Good View and Cottonwoods. (July, 1998)

The Monthly Magazine for People in America’s highest deserts. (August, 1998)

The Monthly Magazine for People who live where they’re outnumbered by cows. (September, 1998)

The Monthly Magazine for People who can hunt deer in their driveways. (October, 1998)

The Monthly Magazine for People who give thanks when there are tourists and when there aren’t. (November, 1998)

The Monthly Magazine for People who live where drive-by shootings are investigated by game wardens. (December, 1998)

The Monthly Magazine for People who know a Sport Ute is a Native American in a foot race. (January, 1999)

The Monthly Magazine for People who live between or around Fly and Little Fly passes. (February, 1999)

The Monthly Magazine for People who see the wind as a good immigration-control mechanism. (March, 1999)

The Monthly Magazine for People who wish it was wet enough for a good mud season. (April, 1999)

The Monthly Magazine for People who brake for small rockslides. (May, 1999)

The Monthly Magazine for People who passed their tick inspections. (June, 1999)

The Monthly Magazine for People who haven’t been able to get away from it all. (July, 1999)

The Monthly Magazine for People who knew the Rockies before they were a baseball team. (August, 1999)

The Monthly Magazine for People whose parade got rained on. (September, 1999)

The Monthly Magazine for People who thought September was too short. (October, 1999)

The Monthly Magazine for People who know they should find their tire chains. (November, 1999)

The Monthly Magazine for People who keep thinking winter ought to arrive one of these days. (December, 1999)

The Monthly Magazine for People who weren’t ready for 1999, let alone Y2K. (January, 2000)

The Monthly Magazine of Post-Millennial Rapture. (February, 2000)

The Monthly Magazine for People who know how to get from YF to XE. (March, 2000)

The Monthly Magazine for People who know Tick Season comes after Mud Season. (April, 2000)

The Monthly Magazine for People who keep looking for signs of spring. (May, 2000)

The Monthly Magazine for People who can’t lose $11 billion in the stock market. (June, 2000)

The Monthly Magazine for People who miss celebrating the Fourth with dynamite. (July, 2000)

The Monthly Magazine for People who know there’s no right end of a shovel. (August, 2000)

The Monthly Magazine for People who wonder where their summer went. (September, 2000)

The Monthly Magazine for People who can find deer in their yards. (October, 2000)

The Monthly Magazine for People who wish they could hole up for the winter. (November, 2000)

The Monthly Magazine for People whose votes were counted only once. (December, 2000)

The Monthly Magazine for People who don’t get to take enough holidays. (January, 2001)

The Monthly Magazine for People who know Hairy Potters. (February, 2001)

The Monthly Magazine for People who might succumb to wood-stove narcolepsy. (March, 2001)

The Monthly Magazine for People who can’t afford a pardon. (April, 2001)

The Monthly Magazine for People who know which way the wind blows. (May, 2001)

The Monthly Magazine for People who wonder if they’ll ever get dug out. (June, 2001)

The Monthly Magazine for People who fly the red, white, blue, and gold. (July, 2001)

The Monthly Magazine for People at the end of the line. (August, 2001)

The Monthly Magazine for People who stay after rafting season. (September, 2001)

The Monthly Magazine for People who don’t have enough firewood, and wonder if they ever will. (October, 2001)

The Monthly Magazine for People who worry about the Weakest Lynx. (November, 2001)

The Monthly Magazine for People who thought there would never be a stoplight in Villa Grove. (December, 2001)

The Monthly Magazine from the place where passes are measured in miles, not yards. (January, 2002)

The Monthly Magazine for People who stay to enjoy the February Thaw. (February, 2002)

The Monthly Magazine from where Spring doesn’t start in March, if it starts at all. (March, 2002)

The Monthly Magazine for People who would never confuse a telemarker with a telemarketer. (April, 2002)

The Monthly Magazine for People who wonder whether fire or bears will get them first. (May, 2002)

The Monthly Magazine for People who won’t mind if it rains on their parade. (June, 2002)

The Monthly Magazine which should not be used for starting fires. (July, 2002)

The Monthly Magazine for People who can’t go much higher to escape from the heat. (August, 2002)

The Monthly Magazine for People who know a Bear Market is a Full Dumpster. (September, 2002)

The Monthly Magazine for People who have to try not to hunt big game with their bumpers. (October, 2002)

The Monthly Magazine for People who live where the economy is susceptible to Chronic Wasting Disease. (November, 2002)

The Monthly Magazine for People who like thin air and thick books. (December, 2002)

The Monthly Magazine for those who want to enjoy their cabin fever. (January, 2003)

The Monthly Magazine for People who live in towns that seem to be hibernating. (February, 2003)

The Monthly Magazine for People who already have plastic and duct tape over their windows. (March, 2003)

The Monthly Magazine for People who live amidst rocks and hard places. (April, 2003)

The Monthly Magazine for People who already have plenty to worry about. (May, 2003)

The Monthly Magazine for People who feel rather Bushed. (June, 2003)

The Monthly Magazine for People who thought they would never see high water again. (July, 2003)

The Monthly Magazine for People who wish some of this heat would wait until February. (August, 2003)

The Monthly Magazine for People who live on either side of the tracks. (September, 2003)

The Monthly Magazine for People who’d like to quit worrying about water. (October, 2003)

The Monthly Magazine for People who live above the rest of the world. (November, 2003)

The Monthly Magazine for People who have a chimney for Santa Claus. (December, 2003)

The Monthly Magazine for People who figure the new year pretty much has to be an improvement on the old one. (January, 2004)

The Monthly Magazine for People who love Colorado 11 months of the year. (February, 2004) ยจ